FAQ

1. Agency

What does Createen do?

We are a B2B2C digital marketing agency. Specialized in providing digital marketing solutions to global healthcare companies.
To know more about us, don`t hesitate to contact us and join our newsletter to stay updated on our upcoming projects!

What are the innovative solutions provided by Createen?

We provide creative and unique marketing solutions such as video box, tangible table, virtual visits, digital stand and more.
To know more about our past, present and future projects, do check out our project page.

Where is Createen located?

Our creative team is based in Paris, France and our strong scientific and medical community is based in Basel, Switzerland.

How to contact Createen?

You can contact us at our email address hello@createenagency.fr or call us at +33142039915

2. Marketing & Promotional solutions

What is 2D animation?

2D animation refers to the art of using motion to bring movements to static illustrations in two-dimensional space – height and width

 
Click here, to find out more information about 2D animation in our blog.

What is  3D medical animation?

3D medical animation refers to the art of using motion to bring life-like appearance to long, dry and complex biomedical concepts in three-dimensional space. It is predominantly used as an instruction tool to train and educate healthcare professionals and patients.

Check here, to find out more information about  3D medical animation in our blog.

What is the difference between  three and two-dimensional animation?

2D animation is a traditional flat animation that uses motion to create movements to static illustrations in two-dimensional space – height and width; whereas 3D animation uses motion to create movements to static objects and images in a life-like appearance in three-dimensional space – length, width and height.

What does AR stand for in technology?

Augmented reality is a technology that aims to combine the physical world with the virtual world through a computer-generated virtual overlay – 2D or 3D. In augmented reality, the virtual overlay is projected in reality either through people’s smartphone camera or smart glasses with the objective to make virtual and physical world interact together.

To know more about AR and it`s future, click here to read our article on Augmented reality and it`s future.

How is augmented reality used in healthcare?

In healthcare, AR technology is widely used for patient doctor education, surgical visualization, and diseases simulation to enhance patient treatments and outcomes; as AR can significantly enhance customer engagement, improve education on complex topics, and create differentiation with more powerful branding.

To know more in-depth about the uses of AR in healthcare, click here to read our article on augmented reality in healthcare industry

What is virtual reality and it's applications?

Virtual reality is a computer-generated simulation in which people or viewers completely immerse themselves onto an alternate world within an artificial three-dimensional environment. Some of the applications of virtual reality include: Entertainment industry: video games, Education and training: militants, doctors and surgeons, Business: virtual meetings.

Click here, to know more about virtual reality and it’s applications.

What is  virtual reality healthcare simulations?

Virtual reality enables an individual to transport into an alternate world through computer-generated simulations by creating powerful simulations of the scenarios in which psychological difficulties occur. Situations that are impossible to recreate in real-life such as flying or harrowing events that cause PTSD can be recreated at the click of a mouse, which can later be used to treat patients with mental issues in a virtual yet safe and controlled environment.

To know more about virtual reality simulations in healthcare, click here to read our article on how virtual reality is changing healthcare industry.

What are the  benefits of virtual reality in healthcare?

Healthcare companies and institutions adopt VR technology to train and educate individuals because of its ability to provide an innovative, engaging and immersive experience; resulting in increased comprehension, retention of the intended message. Meanwhile, enabling individuals to learn in a consequence free environment.

Key benefits of virtual reality include:

  • Realistic scenarios
  • Quick retention and recall of the intended message
  • Can be done remotely, saving costs and money
  • Simplifies complex concepts
  • Realistic scenarios
  • Innovative and enjoyable

To know more in-depth about VR and it’s applications in healthcare, click here to read our article on how virtual reality is changing healthcare industry

What is the difference between virtual reality and augmented reality?

Virtual reality builds the artificial environment enriched with images, sounds and others, in which users completely immerse themselves through a headset. Whereas, on the other hand, augmented reality blends the real world with computer-generated virtual elements. It combines the physical world with the virtual world through a computer-generated virtual overlay – 2D or 3D

Click here, to know more about the difference between virtual reality and augmented reality 

What is a  virtual visit in healthcare?

Virtual visit is a clinical interaction using communication technologies where patients and healthcare professionals are not required to be in the same room at the same time.

Check here, to find out more information about role of virtual visit in healthcare in our blog.

What is a  corporate movie?

Corporate movie is an informative movie shot using advanced cinematic techniques in 4K premium quality video resolution to either digitally promote a product or transfer values ​​and communicate brand policies

Click  here , to check out our interesting projects on how we produced corporate movies.

How is a corporate movie shot?

Our creative team of experienced cinematographers, Artistic Director, Video director, Editors and others meticulously shot a corporate movie using advanced cinematic techniques with premium quality 4K video resolution.

What is a video box?

A video box is a custom-designed innovative marketing tool, embedded with an in-built Liquid Crystal Display (LCD) screen and speaker with adjustable volume, that is reusable, rechargeable and replay-able

To know more about video boxes and our customized offer, check out our article on Video box: Ideal marketing tool.

Are video boxes rechargeable?

Our custom made video boxes are made with a data port which can be used for recharging. Thus, they are 100% rechargeable, reusable and play-able for long lasting experience.

3. Project Management

Who designs my project?

We have a creative team of highly experienced animators, motion designers, developers, videographers, editors, sound designers and more, who creatively work in a collaborative information exchange process to effectively and efficiently create your project.

What are the steps involved in the creative process?

From pre-production to post- production, our creative team work together extensively in a collaborative information exchange process with clients to ensure accurate translation of their vision.

Depending upon the type of projects, our steps involve:

  • Client brief
  • Script writing or careful selection of stock footages
  • Story board (structure of the video)
  • Mood board (styles, colors and fonts of the video)
  • Style board (recreational design of the video)
  • 3D animation (modeling, texturing, lighting)
  • Video production (shooting, color calibration, voice-over)
  • Sound design or customized music composition

Interested in collaborating with us on a new project? Send us an email for a free consultation to discuss your project.

Selected clients
Air Liquide
Alcon
Bausch+lomb
Bayer
Clariant
Dow
DSM
Givaudan
iff
Johnson & Johnson
Lonza
Medtronic
Pierre Fabre
Santen
Solvay
Symrise
Tereos
Unilever
Zeiss
Zimmer biomet
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